McAfee enhances deal registration program

BANGALORE, INDIA: McAfee has announced enhancements to its Commercial and Enterprise deal registration program which rewards partners for securing incremental new business.

According to a company release, the program is  and is being enhanced based on a successful pilot where participating partners experienced increased margins and faster approvals.

“As a longtime McAfee partner, MIEL e-Security is excited to see these deal registration program enhancements,” said Anuj Gupta, Director MIEL e-security. “McAfee’s sophisticated, transparent and automated Deal Registration procedure will help us accelerate our business development initiatives. The 25 per cent on deal registration is certainly the highest in the industry; and is reflective of the company’s focus on partner profitability.” he added.

 “This is the largest investment in partner profitability in the company’s history, confirming our commitment to channel partner profitability,” said Alex Thurber, senior vice president of worldwide channels at McAfee. “We continue to aggressively evolve our partner programs and incentives because the opportunity to secure the connected world with our partners and for our customers has never been greater.  Today we are changing the game and setting a new standard in margin protection within the security industry.”

Generating and winning new customers extends the sales cycle and impacts partner profitability, especially if the deal is lost in the final phase due to pricing. The McAfee deal registration program allows channel partners to protect margin when prospecting and managing new opportunities. McAfee is increasing its existing deal registration to provide Elite, Premier and Select channel partners up to 25 percent in margin protection on new registered deals and up to ten percent on upgrades for various McAfee solution suites. Associate partner can also take advantage of a limited version of the program with up to ten percent margin protection.

McAfee is also fulfilling its promise to improve the partner experience by making a commitment on approval response times and simplifying the submission process for deal registrations.  Recognizing that a quick response time is imperative in this area of the business, McAfee is helping partners get answers more quickly in order to close business.

For more information about the new enhanced deal registration program visit http://www.mcafee.com/dealregistration