Manthan to preview ARC Action Points at NRF 2011

BANGALORE, INDIA: Manthan Systems, a provider of Business Intelligence (BI) and Analytics solutions for the retail industry announced that it will be pre-viewing ARC Action Points, a unique and completely novel series of Retail Business Process Execution Modules.

ARC Action Points extends ARC's strong guided analytical capabilities to allow for simulation and modeling of "best outcome" decisions, and then through collaborative workflows provides the capabilities for decisions to be reviewed, approved and executed. ARC Action Points provides the first truly packaged set of capabilities for Retailers to exploit "Operational BI", said a press release.

"Prior to ARC Action Points, a retailer would typically buy separate, narrowly focused best of breed solutions usually from a variety of software vendors. This approach, is not only extraordinarily expensive, but in the end, Retail business users end up with a confusing variety of interfaces and workflows, and IT faces a perpetual nightmare of complex integration and support" noted Peter Charness, president, Manthan Americas.

He added that the ARC with Action Points is built from the ground up with a single consistent business interface, delivered through a high performance data warehouse for an investment that absolutely shatters the traditional cost for a solution of this nature.

"Operational BI is a much talked about, but infrequently implemented concept in the arsenal of IT solutions for Retailers" said Brian Kilcourse of RSR.

He added that the Manthan Systems has taken an interesting approach to this opportunity leveraging their strong Retail Analytics capabilities by adding on the possibility of Action and Interaction as part of a continuous decision making cycle.