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Manish Sharma is new MD of Panasonic India

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Sharath Kumar
New Update

Panasonic has announced the elevation of Manish Sharma as Managing Director of Panasonic India.

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He will be responsible for the strategic planning, sales and marketing of company's consumer and enterprise divisions with immediate effect. With this, Manish has also been appointed to the Board of Directors of Panasonic India, a company release said.

Manish, in his previous role, was responsible for driving profitable growth across the entire portfolio of consumer products and has catapulted the Panasonic brand to make it a household name across the country. Manish's elevation is a part of Panasonic strategy of streamlining business structures to increase competitiveness and profitability across the group.

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In his new role, Manish will now be responsible for the strategic planning, business development and sales & marketing functions of Panasonic India across consumer and enterprise business which caters to the B2B, B2G, and IT segments focusing on system solutions and industrial devices.

Daizo Ito, President - Panasonic India, said, "Panasonic strategy for success in India is based on the three vital pillars - Empowerment, Localization, and Rich Communication.

Manish's elevation is an integral part of driving empowerment through localization of Panasonic India's leadership. Manish's career of nearly eighteen years has spanned from hands-on operations to strategic planning and policy where he has successfully demonstrated his ability to deliver in the most difficult circumstances and has built a bright and young team. I would like to congratulate Manish on his new role and wish him all the best for his new endeavor".

About his new role, Manish Sharma - Managing Director, Panasonic India said, "I am very happy to take on the additional responsibility in the company. At Panasonic, the business-to-business segment accounts for close to 70 per cent of the company's global revenue. We are sure that a strong and diverse market like India will present immense opportunities for the growth of Panasonic in this segment as well. Despite the consumer durables segment being challenging, Panasonic has successfully made inroads into almost each household in India; the business segment will be an opportunity for me to create a win-win proposition for both, Brand Panasonic and the Indian enterprises".

Manish Sharma joined Panasonic in August 2008 as Product Head for VIERA range of Flat Panel Televisions and subsequently took charge as Director of Marketing in April 2010 and became the Managing Director of Consumer Product Division for the company in March 2012. Manish comes with rich eighteen years of experience in industry knowledge and a strong grounding in all aspects of marketing, sales, business development, product support and customer service. He has the distinction of having worked on an extensive portfolio of electronic majors like LG Hotline, Samsung India & Haier India. Manish holds a Bachelor's in Engineering and MBA in Marketing.