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Madura Garments stitching it right with PLM

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CIOL Bureau
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ST. PAUL, US: Lawson Software has announced Madura Garments, India’s apparel and retail companies has gone live with the Lawson Fashion Product Lifecycle Management (PLM) solution, a web-based suite of applications that facilitates the management of products from design through production. With a growing business and increasing competition, Madura Garments needed to streamline its business processes. After an intensive software selection process, Madura selected Lawson Fashion PLM to help support its product development processes, it says in a press release.

“We evaluated several systems and found that Lawson Fashion PLM best met the current and future needs of our organization,” said Neeraj Pal Singh, vice president of information systems at Madura Garments. “We are already deriving value from the added capabilities that help us better manage our products from the time we begin designing an item until it’s ready for the retail shelves.”

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The implementation process gave Madura Garments an opportunity to re-engineer its business processes to gain greater efficiencies. The implementation is expected to give benefits in areas like structured processes, better transparency of information across the company’s supply chain, enabling product development activities to work in parallel, which helps reduce product development timelines for new collections, and helping to reduce time-to-market.

Prior to using Lawson Fashion PLM, key fabric information from mills was not captured effectively, so Madura was not able to easily re-use information between collections and seasons.

Lawson Fashion PLM now allows the company to import this information directly into the PLM system and use an advanced search capability to locate suitable fabric designs that may already exist. “We are already experiencing the benefits of implementing Lawson Fashion PLM. It has allowed us not only to capture fabric information from the mill, but also saves two to three weeks in the fabric sample request process,” comments Natwarlal Bhattad, group manager product development at Madura Garments.

Previously, all technical specifications at Madura Garments were manually tracked in spreadsheets, so data quality was an ongoing challenge. Lawson Fashion PLM now helps maintain key data on a central server, which ultimately helps reduce errors. The Lawson Fashion PLM Workflow module provides tools to help proactively identify bottlenecks and alert users to any slippage against timelines, so corrective action can be taken.

As part of the project, a number of analytical reports were developed to help facilitate better visibility for decision-making. “Our primary objective was to improve visibility from concept to pre-production and then to expand this to the stores,” added Natwarlal Bhattad.