LivePerson launches operations in Japan

TOKYO, JAPAN: LivePerson, Inc. announced the formation of LivePerson Japan Kabushiki Kaisha. In addition to the creation of the Japanese entity, LivePerson has named Akio Fukasawa as country manager of the company's Japanese operations.

New partnerships are also underway with Dentsu Razorfish and ISID, group subsidiaries of Dentsu Inc., to promote, distribute, and support the LivePerson platform in Japan. LivePerson, Dentsu Razorfish, and ISID hosted a launch event for customers, prospects and select members of media in Tokyo.

LivePerson's digital engagement platform helps digital brands understand consumer intent and value, the moment they arrive to a website, enabling brands to connect with customers through chat, voice, personalized messaging, and video chat across multiple channels and devices, helping to improve the digital experience and increase brand value.

Leveraging the expertise of partners like Vixia- the first company LivePerson partnered with, ISID, and Dentsu Razorfish in the areas of digital marketing, technology implementation, and innovative digital experiences, respectively, LivePerson intends to promote and deliver its multi-channel engagement platform to a broader range of enterprises.

Through these partnerships, the Company also plans to build its presence in key verticals such as financial services, retail, eCommerce, travel and high-tech.

Hidetoshi Tokumaru, president and CEO of Dentsu Razorfish, said: "Our mission is to help build great brands by creating, rich, engaging experiences for consumers throughout their digital journey. The partnership with LivePerson is a natural extension of this goal, as their platform supports Razorfish's world class commerce services."

Shigeyuki Suganuma, senior executive officer and director of financial industry business operations at ISID, said: "As more consumers choose to do their banking activity online, trust and loyalty are critical for success, so it's imperative that financial service institutions understand how to provide optimal support to their customers in the digital environment.

"By combining the LivePerson platform with ISID's financial solutions, which include contact center and online banking solutions, we hope to enable businesses to deliver an exceptional digital experience, driving higher levels of customer satisfaction and measurable success."

LivePerson's data-driven platform enables businesses to better understand and support their digital customers, by providing them with a personalized experience in real time, whether it's via tools like live chat, voice, video, or personalized content. These tools offer consumers the convenience of immediate, personalized support in today's multi-channel environment, delivering a rich, seamless experience.