Little Master makes it big online

BANGALORE, INDIA: Even as the controversy over the business, politics and much more on IPL is rocking the cricket landscape literally, Google India today announced its 2nd IPL Zeitgeist for 2010, which provides an insight into who are the most searched players and which are the 'hot' teams in the search domain.

While Sachin Tendulkar emerged as the most searched Indian cricketer during the 3rd season of the Indian Premier League, Saurav Ganguly came second. Shane Warne continued to be the most searched international player at the IPL, for the second year running. Interestingly, last year's topper, the Fake IPL Player is nowhere seen in the chart.

Popular names such as M.S. Dhoni, Virender Sehwag are also not among the top 10 this year. Adam Gilchrist, Ryan Harris and Praveen Kumar made their debut on the list at number 7, 8 and 9 respectively.

Among the teams, Deccan Chargers snatched the top slot from the Mumbai Indians this year from the top slot, who emerged as a close second. Chennai Super Kings rounded up the top 3 teams, as Kolkata Knight Riders dropped to number 4 this year.

‘Super Over’ emerged as the most searched IPL related query on YouTube followed by Chennai Super Kings. Yusuf Pathan, who did not make it to the IPL Zeitgeist on Google Search, emerged as the most searched player on YouTube.

To compile the 2010 IPL Zeitgeist, Google said it studied the aggregation of queries pertaining to IPL that people typed into Google search during the IPL season 3.

“We used data from multiple sources, including Insights for Search, Google Trends and internal data tools. We also filtered out spam and repeat queries to arrive to a list which captured the essence of the series. All of the search queries we studied are anonymous - no personal information was used,” it said in a press release.