Le devices in India will offer 1yr subscription to ErosNow

|January 21, 2016 0

BANGALORE, INDIA: ErosNow’s extensive repository of Bollywood films, music and Originals will now be integrated into the user interface of Le devices purchased in India.

The digital OTT player has signed a strategic business alliance with  LeEco, for their flagship smartphones, Le Max and Le1s. One year premium subscription to ErosNow service will be pre-bundled with the purchase of the phones.

Jyoti Deshpande, Group CEO & MD Eros International said, “We have always strived to bring to our users the best of Indian entertainment, offering them the same unified experience across screens and we also believe in being platform agnostic. Our partnership with LeEco is part of our philosophy to provide consumers entertainment whenever and wherever they want it.”

                                 

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Tin Mok, CEO APAC, LeEco said, “We sold 4 million phones in China last year and our target this year is 15 million and we hope to replicate that success in India and wow the Indian consumer with our super phones and televisions packed with features.”

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