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K-Touch chooses Broadcom quad-core turnkey platform for W98 and W96 Android smartphones

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Harmeet
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IRVINE, USA: Broadcom Corp. announced that the Chinese cellphone manufacturer K-Touch has chosen its quad-core turnkey platform for its new W98 and W96 Android-based smartphones.

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Powered by an HSPA+ 1.2-GHz quad-core processor, RF transceiver, power management IC, connectivity combo chip and multi-constellation GNSS location chip, Broadcom's integrated smartphone platform allows K-Touch to provide customers with affordable, feature-loaded smartphones that can operate on China Unicom's growing HSPA+ network.

According to a recent survey from Counterpoint Technology market research, 30 million smartphones were sold in China during August, 96 percent of which were android-based1. A primary driver for this growth is the availability of affordable smartphones and the shift by operators to low and mid-priced handsets.

Despite the drive toward lower-cost devices, user demand for enhanced functionality is on the rise. Thanks to Broadcom innovation, the new W98 and W96 Android phones from K-Touch can now deliver the functionality consumers demand at a price they can afford.

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"Bringing affordable smartphones to market that provide fast wireless access and feature a range of value-added multimedia, productivity and entertainment-based applications is our key goal," said Rong Xiuli, K-Touch CEO. "Broadcom innovation helps us achieve this goal by enabling content streaming over WiFi, simultaneous sharing and projecting of content on a larger display, and easier multitasking; giving our users both high-end connectivity and functionality at an accessible price point."

"Our complete, integrated turnkey smartphone platform provides today's device manufacturers with the functionality they need to deliver affordable smartphones with premium features like HSPA+ and a high-end multimedia and entertainment experience," said Michael Civiello, Broadcom senior director, mobile platform solutions.

"As more users make the leap to feature-rich smartphones, this turnkey platform will play a critical role in accelerating time-to-market for K-Touch and other OEMs to deliver low-cost, feature-loaded devices."

Key Features:

* HSPA+ 1.2-GHz quad-core processor

* RF transceiver

* Power management IC

* Connectivity combo chip

* Multi-constellation GNSS location chip

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