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Jivox ties-up with IBNLive

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CIOL Bureau
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BANGALORE, INDIA: Jivox, a provider of online video services, has signed a deal with news portal IBNLive.

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The partnership gives Jivox access to advertising inventory during the live streaming of budget speech along with a comprehensive package of other online inventory during the session to maximize reach and impact for advertisers.

“The budget session is a much anticipated period of time for advertisers. In the upcoming session, we are very pleased to partner with IBNLive to provide our advertisers with highly engaging ad units embedded in inventory that has the widest possible reach in the country. In conjunction with the detailed analytics we provide, advertisers will be able to better optimize their campaigns, and get the most impact for their online advertising investments”, said Naren Nachiappan, MD, Jivox.

Vijay Kunduri, AVP, IBNLive, said, “Being in the general news and information segment and reaching out to audiences across the globe, www.ibnlive,com will cover this year's Union Budget and engage 'netizens' through a special line up of content in multiple formats. One of our key strengths will be the slew of exclusive video content and we are happy to partner with Jivox to bring our advertisers top class branding opportunities.”