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IT casebook is a seminal work done by PCQuest exclusively for the SMBs of India. The casebook focuses on the problems of SMBs and the available solutions for them. It studies various IT implementations amongst SMBs in various verticals and publishes articles helpful generating lots of valuable inputs which provide fruitful takeaways for SMB's to implement in their businesses.
The magazine is one of its kind magazine for the Small and Medium Businesses, providing news, views, case studies and expert opinions on IT related problems. The casebook also supplies SMBs with buying guide on the technology solutions which will help them to analyse, know, compare and choose the best solution for their business from the available options.
The casebook also features exclusive coverage on the SMB events done by SMBIT.IN Forum. PCQuest SMBIT.IN Forum is a series of IT events, held each quarter since the last five years. It has been providing a platform to IT decision makers of small and mid-sized companies to interact with each other, share IT-related problems and experiences in deployment of IT solutions. Forum engages events every quarter inviting leading SMB's and IT solution providers, across 24 cities in India.
IT Casebook 2010:
The IT Casebook 2010 basically focuses on the major pain point of any SMB which is its tight IT budget and lack of IT know-how. This focus point was selected because of the growing demand of IT implementations on SMBs to match up growing competition. IT Casebook analysed SMB's spread across India and realised that they are opening up to IT as potential solutions of business problems.
The observation tells that now SMB's are actively identifying their business needs and trying to figure out IT solutions for them. Also vendors in the IT space are realising the potential in the SMB segment in India and are coming out with solutions specifically for SMB's.
This time IT Casebook covered implementations among SMBs in various verticals ranging from construction, hospitality, medical to even a private hill city, deploying different IT solutions to satisfy various business needs. The observation shows that SMB's are now moving towards ERP, CRM and web-based solutions.
IT casebook discusses some interesting SMB case studies with regard to SMB's IT needs and IT solution they have implemented to meet them, to serve as an example for the other SMB's who are looking forward to implement IT solutions in their businesses in the near future.
Hence subscription to IT Casebook will give SMBs an access to the vast knowledge bank of IT related information, news and solutions which will help them to decide relevant and effective IT solutions for their businesses and will support them in enhancing their business operations. It is a must read book for any SMB looking up for IT related information and solutions for its business.