Andy Sullivan
WASHINGTON: The Internet has lost its novelty for many US users but is
turning into an increasingly important tool for everyday living, according to a
study released on Sunday.
As Internet users gain more online experience, they reported a slight dip in
the length of the average online session -- from 90 minutes to 83 minutes over
the course of one year, the Pew Internet and American Life Project found.
But experienced users said they were more likely to use that time for
activities like working from home, checking bank-account balances and making
travel reservations, rather than simply browsing.
E-mail has lost its novelty as well, the survey found, as users said they
sent messages to distant friends and relatives less frequently. But users are
more likely to rely on the medium to express worries, ask for advice or send
other serious messages.
"The Internet has gone from novelty to utility for many Americans,"
said Lee Rainie, director of the Pew project. "They are beginning to take
it for granted, but they can't imagine life without it."
Many experienced users said the Internet modified their "offline"
behavior as well. One out of four said they spend less time watching television,
while nearly one in three who shop online said they have spent less time
shopping in "bricks and mortar" stores as a result.
Internet users were more likely to bring their work home with them, the study
found. Fourteen per cent of those surveyed said the computer network increased
the amount of time spent working from home, while five per cent said their work
at home had decreased.
The survey did not find a dramatic increase in telecommuting, as only six per
cent said they spent less time in traffic because of their Internet use. That
figure jumped to 30 per cent for those who said they worked more from home.
Unwanted junk e-mail, or "spam," led the list of complaints, with
44 per cent saying it was a problem. More than half said they had received an
e-mail with pornographic content.
The Pew Internet & American Life Project tracked 1,501 Internet users
over the course of a year, from March 2000 to March 2001. The survey has a
margin of error of plus or minus four per cent.