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Internet drive helps F1 fans get closer to action

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CIOL Bureau
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SINGAPORE: A social networking campaign by Formula One fans has swayed Singapore Grand Prix organisers into creating a new Premier Walkabout ticket, allowing greater access to this year's event for roving spectators on a budget.

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Instead of paying $767 for a grandstand seat, the $245 three-day ticket will offer fans various viewing points around the circuit, including designated areas right at the heart of the street circuit around the pit lane and entertainment area.

"The Premier Walkabout has opened up a niche for a new group of fans as the grandstand prices could be prohibitive for some of the real F1 fanatics," Singapore GP's executive director Michael Roche told Wednesday's Straits Times.

"This came about because we listened to feedback from blogs, Twitter, Facebook, e-mail and phone calls from fans."

Roche said 2,500 Premier Walkabout tickets will go on sale from March 1 with another 2,500 available at a later date if the uptake was good.

The 2010 Singapore GP will take place on Sept. 26.

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