Informatica Cloud Winter 2014 redefines cloud integration

CALIFORNIA, USA: Informatica Corporation introduced Informatica Cloud Winter 2014, the latest release of its cloud-based integration and data management cloud solutions.

Powered by Informatica Vibe, the industry's first and only embeddable virtual data machine (VDM), Informatica Cloud Winter 2014 drives new levels of business and data integration productivity with advances in the areas of cloud data, service, and process integration, cloud Master Data Management (MDM), cloud Test Data Management (TDM) and cloud process automation.

Highlights of the new release include:
- Innovative capabilities to easily create unified business processes requiring real-time data, service, or process integration.
- Broader process automation options for mobile users on the go.
- Productivity enhancements for test data generation.

Informatica Cloud Winter 2014 introduces new advances in real-time data and applications integration, while also placing more productivity-driving power in the hands of line-of-business users.

These advances include unifying Cloud data, service, and process integration, crowdsourcing integration processes, seamlessly integrating interdepartmental processes and extending Salesforce outbound message support with custom integration templates to easily implement re-usable integrations triggered by events in Salesforce.

An Aug. 30, 2013 Gartner report, ‘Who's Who in Integration Platform as a Service' states: "What makes iPaaS so attractive for technology providers is not the current size of the market, but expectation of its growth."

"We expect iPaaS adoption to grow significantly during the next five years, as virtually all user organizations must integrate applications, and at least some of these applications are in the cloud. In fact, we expect that by 2017, two-thirds of all new integration flows will extend beyond the firewall."

Natively integrated with Salesforce, Informatica Cloud Extend enables business users to create and deploy custom guides that automate Salesforce CRM processes and ensure that best practices are followed. Informatica Cloud Winter 2014 introduces new productivity features to Cloud Extend, including increased mobility, simplified guide creation and skip-able automated steps

Earlier this year, Informatica introduced a unique Informatica Cloud Data Masking service that reduces the risk of data breaches during application development and testing. Informatica Cloud Winter 2014 delivers enhancements in this increasingly important arena to help make development on the Force.com platform even more productive, enabling developers to quickly select and mask related Salesforce objects and move them into the Salesforce sandbox for testing.

Informatica Cloud Data Quality Services enable organizations to take control of the accuracy, consistency and completeness of their data-driven operations with a low-cost, per-transaction subscription.

These SOAP-based web services are easily consumed by any analytical or operational applications, or used as discreet data quality rules within any business process. Also pre-defined data quality rules standardize, cleanse, validate and enrich data for all industries. In addition, specific data quality rules for the healthcare and financial services verticals are also included in this release.