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Follow UsAUSTIN, USA: Indusladies.com (www.indusladies.com), announced that it has become the No 1 online destination for Indian Ladies based on the popular Alexa web rankings. Indusladies.com has surpassed more popular websites like sitagita.com, indiwo.com, womansera.com, feminaindia.com to claim this top spot.
Following are the Alexa rankings for the top Indian women-only websites:
* Indusladies.com 42,976
* Indiwo.com 65,934
* Sitagita.com 230,147
* Womansera.com 785,590
* Feminaindia.com 12,560,795
For a lot of people, this news would come as a surprise because not many people would have heard about www.indusladies.com. There has not been any big advertising campaign to promote the site. Over the past 3 years, the site has grown organically mainly through word of mouth of existing members. The site currently has over 125,000 unique visitors per month, over 250,000 posts and over 1.25 million page views per month. Even though majority of the site members come from India, US, Europe & Middle East, the site has members from far corners of the world including places like Botswana, Rwanda, Peru, Papua New Guinea etc.
Contrary to the editorial driven news and magazine sites, www.Indusladies.com is completely driven by user-generated content. The pre-eminence of a user-generated content site like Indusladies.com over traditional websites points to the emergence of web as a social medium where knowledge sharing is becoming a center point of online activities.
“Our unique strength is the friendly community that we have built so meticulously,” said Malathy Jey, Founder and CEO of Indusladies.com. “It’s quite easy to find the list of Indian Jewellery stores in Munich. But how easy it is to find the store that sells the purest form of Gold Jewellery with the widest collection of Indian designs and at a reasonable price? You need a community of peers to weigh in on that question to lead you to the right answer. That is precisely what Indusladies.com facilitates and probably explains why several ladies find Indusladies.com very useful.”
“When a mom is trying to potty train a toddler, she doesn’t want an expert’s opinion on the issue. She wants real-life experiences shared by women like her. That is what will help her get the job done and that is what she will find in Indusladies.com”, says Malathy Jey.
The site has a robust system of moderation whereby volunteer moderators – spread around the world - keep a vigil on the site 24X7. The site has an elaborate forum etiquette that guides user behavior. Any violation of this forum etiquette is immediately dealt with by one of the moderators. This meticulous moderation process makes the site incredibly attractive as a safe hangout spot for several Indian ladies.
Several members initially come here to ask a question or share information. Over time, as a by-product of these interactions, members end up forming authentic and enduring friendships that manifest outside the online space.
The site is continuing to grow at a rapid pace. It is adding over 1500+ new members every month and growing 15 percent month over month on unique visitors. As the internet empower individuals and moves more towards a user-generated medium, Indusladies.com is well positioned to ride the next internet wave.
Source: IndiaPrwire