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Indian PC market continues to grow, shows 43% rise in JAS 1999: IDC

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CIOL Bureau
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New Delhi: Indian PC market continued on its growth path in

the quarter ending September 1999, with PC shipment showing 43 per cent rise in

unit terms. This was revealed in the latest PC Tracking Program of IDC (India).

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According to an IDC (India) release, the quarter was

dominated by intense political activity with the campaigning for elections

during July and August, followed by nearly month-long general elections. This

led to both government as well as business organisations reducing their IT

spending and postponing planned investments.

Overall PC shipments witnessed a growth of over 43 per cent

in unit terms and 36 per cent in value over the corresponding period of 1998. A

total of 301,493 PCs were shipped in the quarter, at a value of Rs 1,355.6 crore.

Table: Indian PC Market by Form Factor, JAS 1998 & JAS 1999

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Form Factor

JAS 1998

JAS 1999

 

Units

Value (Rs. Crore)

Units

Value (Rs. Crore)

Desktop

200,148

838.7

289,440

1143.6

Notebook

6,170

89.1

6,015

104.4

PC Server

4,059

70.7

6,038

107.6

Total

210,377

998.6

301,493

1355.6

Source: IDC (India) Ltd., 1999





Figure 1: PC Market Growth by Form Factor (JAS 1999 over JAS
1998)

PC Market growth by Form Factor



Source: IDC (India) Ltd., 1999

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PC volumes in July-August-September (JAS) 1999 were

stimulated by the buying spree led by depreciation benefit and festival season.

However shipments could have been even higher but for the local assemblers being

hurt in September by heavy increase in PC memory (RAM) prices.

HCL was the market leader in JAS 1999. The market share of

the top ten brands increased from 40 per cent in JAS 1998 to 43 per cent in JAS

1999. Correspondingly the share of small brands/local assemblers declined from

60 per cent in JAS 1998 to 57 per cent in JAS 1999. Within the top ten vendors,

share of the Indian brands — HCL, Zenith, Wipro and Vintron went up from 49

per cent in JAS 1998 to 52 per cent in JAS 1999.





Figure 2: Market Shares of PC Vendors, JAS 1999

Market shares of PC vendors - Top ten brandsMarket shares of PC vendors - Indian brands

Others include small brands, local assemblers and GIDs. Source: IDC (India) Ltd, 1999

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