Imation restructures its India business

NEW DELHI, INDIA: Imation has announced restructuring of its Indian businesses by bringing its India operations, under the ambit of the EMEA region, under the business leadership of Riyaz Abdulla, Regional Manager—Middle East, EMEA.

Riyaz Abdulla, Regional Manager, EMEA & SAARC, said, “Imation has been growing from strength to strength in the EMEA region and the restructuring plan for the India business aims to gain an advantage by strengthening the ties with the Middle East region so as to reinforce Imation’s brand equity and further enhance its market share.”

Imation has also announced that Imation India will be spearheaded by Sandeep Popli, Head—Sales and Marketing.

“Popli has been associated with Imation India for the last 10 years and has enabled the company to create a niche for itself in the Indian storage Industry. We are confident that his incisive insight into the regional markets and excellent networking with the channel partners will enable us to take Imation’s success to a new level,” added Abdulla.

In his new role, Popli will be responsible for executing Imation’s growth plans for the region. He will also be responsible for reinforcing Imation’s brand equity and channel relationships so as to further strengthen its sales in the region.