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Announcing the new line of low-cost Trådfri smart lights in a press release, the company said that it sees "great potential" in smart home products. Until now, Trådfri could only be controlled with a remote control or an app but with the new digital assistant integration, Ikea has surely upped its game.
“With Ikea Home Smart, we are challenging everything that’s complicated and expensive with the online home. By ensuring that our products work with others on the market, we take another step to meet people’s needs and make it easier to interact with the products for the smart home,” said Bjorn Block, the leader of Ikea Home Smart in the release.
Pricing is a USP
Though, Philips Hue White LEDs already work all three of those voice platforms, along with other notable third-party services like SmartThings and IFTTT, Trådfri’s gateway, which is used to control its light bulbs, costs $29.99, about half of the Philips Hue’s $59.99 price tag, and its bulbs start from $14.99.
Ikea that has the knack of luring you into unplanned shopping also said that it plans to launch more smart home products in the next few years. The company claims that support for all three voice assistants will be live by this fall and when that happens we will be back with a thorough review of the same.