NEW YORK: International Business Machines Corp. is rolling out a program to
automate the health insurance claims, claiming it can save administrative costs,
the company said on Thursday.
The first insurer using the claims processing service is Empire Blue Cross
and Blue Shield with 4.7 million subscribers, said IBM, which is aiming to offer
the benefits of Internet technology to lower costs for health-care firms.
If widely adopted by health-care insurance carriers the service could save at
estimated 35 per cent to 40 per cent of the $250 billion or more annually spent
pushing paper, IBM said. "If you look at health care today, costs are
dramatically increasing. Yet a huge part of that cost is processing paper on the
administrative side," said Dr. Russell Ricci, general manager of IBM Global
Healthcare.
Ricci said automation of health-care claims can cut the cost per claim from
the $16-$40 range to pennies. Older computer systems that health insurers use is
a large part of that cost since many cannot manage paperless claims or cannot
work with other computer networks used by hospitals.
Ricci said IBM will be targeting the services to Blue Cross/Blue Shield,
mid-market, smaller self-insured plans and the government health programs that
do not want to commit the capital to large technology investments. "The
system is designed to have the 'scalability' to do government work," Ricci
said. Many of the Blue Cross/Blue Shield plans manage processing of government
claims.
Many of the largest health-care plans, such as Humana Inc. and UnitedHealth
Group, have made their own information technology investments to automate claims
and change the way the plans are sold.
IBM would operate the computer network for the new service and charge
insurers based on each claim submitted. The service will use application
software from deNovis Inc., a Lexington, Massachusetts-based company aimed at
health-care payers.
The deNovis software has the ability to electronically read policy
statements, rules and regulations and make appropriate payments automatically,
IBM said. This ability enables carriers to offer customized health plans for
each family member and offer customer service online.
IBM has entered other partnerships to build a larger presence in health care.
The company announced an arrangement to provide information technology for
hospitals with Cerner Corp., a health-care systems software maker.
Pfizer Inc., the world's largest drugmaker, and Microsoft Corp. formed a
joint venture called Amicore to create systems to make doctors' offices
paperless. The venture developed software to automate the administrative and
clinical functions of a medical practice and connect the office to payers, labs,
pharmacies and other health care providers.