Hughes Escorts Communications Ltd. (HECL) has launched a family of broadband
services for the enterprise segment called Directway via satellite transmission.
The service is to meet the increasing demand by customers for greater bandwidth
and will target dealers or the extended enterprise, enterprises, SME, cyber
cafés and institutions. The payment for these services would be on pay for use
basis per megabyte with both end connections.
The solutions include networking, managed network services and ASP services
and the value added services include file broadcast to multiple locations,
streaming audio and video, ticker services and newscast. Using Ku-Band
transponders on GE-1A, Directway provides high-speed access for browsing the
Internet and accessing Intranet applications. HECL is the most successful VSAT
service provider in India with more than 200 enterprise customers.
"The paradox in India is that it is a rather new market but price models
have reached that of the western countries. So with these services we intend to
provide high quality services at affordable costs, consistent quality, fast
implementation and greater reach. In satellite services there is no excess
capacity glut" said Ashish Choudhury, VP, HECL. In the next series of
Directway the company would launch the service for the home segment reaching
across the community and anywhere in the country.