HP launches cloud-based analytics

PALO ALTO, USA: HP today announced new cloud-based analytics as a service built on HP's HAVEn big data analytics platform, helping clients solve business problems and create new revenue opportunities. By leveraging HP HAVEn, clients can more effectively analyze and derive value from their information, such as increase sales with targeted client offerings, improve supply chain performance, detect fraud or discover security risks.

HP delivers end-to-end big data and analytics solutions to make information actionable for clients in key domains and industries. The solutions include customer intelligence, supply chain and operations, and sensor data analytics in industries such as communications media and entertainment, consumer goods, retail, travel and transportation, and public sector.

HP HAVEn enables organizations to create next-generation applications and solutions that accelerate the monetization of big data. HP HAVEn combines proven technologies, including HP Autonomy IDOL, HP Vertica Analytics Platform, HP ArcSight Security Event Manager and HP ArcSight Logger, as well as key industry initiatives such as Hadoop.