HP drives simplicity and profitability in PartnerOne program

BANGALORE, INDIA: HP announces enhancements to its global PartnerOne program, helping partners to gain a competitive advantage and increase profitability. In addition, HP is now listing new competitive rebate rates for each HP PartnerOne level in the HP PartnerOne Compensation Matrix, which can be accessed through the partner portal.

A predictable and profitable compensation model is built with new competitive rebates. This includes streamlined certification requirements and the creation of role-based certifications spanning all the HP business units, including HP Enterprise Group, HP Software, and HP Printing and Personal Systems.

The HP PartnerOne enhancements also include an intuitive membership structure and an enhanced partner portal navigation experience.

HP will focus the HP PartnerOne compensation model on three key areas to help partners drive incremental revenue and increase profitability- "Core Compensation" aligned to membership status, growth in new business revenue opportunities and targeted products and services sales incentives.

"Core Compensation" enhancements include the removal of gates and caps, enabling qualifying partners to begin earning rebates from their first sale and giving them access to unlimited earning potential.

HP is introducing new HP PartnerOne membership levels-Platinum, Gold, Silver and Business Partner-which will be consistent across HP business units and in all regions. This new structure offers greater partner differentiation and is simpler and more intuitive for end customers. Partners also will find it easier to identify opportunities and differentiate their businesses in the marketplace.

As an added benefit for partners, HP will actively brand the highest partnership levels in end-user customer marketing campaigns.

Partners with higher numbers of HP ExpertOne certified sales and presales professionals are better positioned to close more deals.

In order to simplify the certification process, HP has cut in half the number of technical certifications and created role-based certifications that require significantly less time out of office for individuals enrolled in these courses.

For example, the number of technical certifications in the HP Enterprise Group has been reduced from 44 to 22 and the number of exams required to obtain an Accredited Technical Professional (ATP) Server certification will drop by 80 percent in 2014, compared to 2013.

HP PartnerOne enhancements are available beginning Nov. 1, in most countries. Partner portal enhancements will go live in early 2014.