HP brings 'Thinspiration'

BANGALORE, INDIA: Hewlett-Packard India, country’s leading PC brand unveiled its ‘Thinspiration’ notebooks With stunning new designs and features. The exquisitely thin and ultra portable new notebook portfolio from HP includes the limited edition HP Mini by Studio Tord Boontje, the HP Pavilion dm1 and dm3 - slim, stylish notebooks and the ultra-slim HP ProBook 5310m that deliver an optimal balance of mobility and cater to a wide spectrum of consumers.

Fresh colour combinations, dynamic prints, and modern silhouettes are the focus this Spring /Summer and so are thin and light notebooks from HP which are wonder machines designed for the ultra-mobile contemporary consumers who seek comfort, connectivity and mobility in style.  A choice of sleek designs and eye-catching imprints ensures instant appeal for both men and women.

Kevin Frost, vice president and general manager, Consumer Notebooks Business Unit Personal Systems Group expressed, “With the launch of ‘Thinspiration’ from HP’s stable, it is our endeavour to provide a power packed, performance loaded stylish ‘thin and light’ notebook experience to our consumers. Backed by extensive R&D, HP reinforces its commitment to innovation in technology. The consumer mobility industry is poised to grow, and as the leading player in the PC industry we believe in fuelling this growth through our enhanced product offerings by catering to the well studied needs of the user.”

Accentuating on HP’s Lifestyle Computing stance, Ravi Swaminathan, President, Personal Systems Group, Hewlett-Packard India expressed “As the Indian market leader in the PC space, HP has constantly moved the needle to align evolving consumer needs with our unique digital lifestyle product. HP is the only company with the digital heritage and global reach to enhance the user experience while simplifying the complexity of digital entertainment because we facilitate every part of the value chain to deliver the products, content, services and industry partnerships to help consumers connect at every stage of their connected lifestyle.”

He further added, “The launch of the ‘thin and light’ range raises the bar for the category, while promising a new paradigm for the Indian consumer - ‘light weight’ and ‘style’ bundled with world class performance. Our new range of notebooks further consolidates our position as the undisputed leader in notebook design.”

Following successful collaboration with Vivienne Tam last year, HP’s partnership with world-renowned Tord Boontje is the next step in its strategy to align with designers who are leaders in their field. HP and Tord Boontje share a common vision in their respective fields of social and environmental responsibility and influencing others to do the same.”

HP is deep diving into the thin and light notebook category and with the emergence of a new range of sleek stylish notebooks for the modern users is bridging the gap between relatively lower performance, companion notebooks and higher-priced, full-featured notebooks. HP’s lightweight champions pack a punch and are not to be underestimated.

Tech Couture – The HP Way! Fusion of digital lifestyle and fashion

HP Pavilion dm3 series :

HP Pavilion dm3 offers you an ideal balance of performance, mobility, & affordability in a thin, sleek design. HP uniquely offers ultra-low voltage Intel C2D processor & discrete graphics to meet your performance needs. The dm3 has the stamina to keep going all day with up to 10 hours of battery life while not sacrificing full performance. The notebook is intelligently stylish with performance that punches above its weight. Measuring just one-inch thin and starting from 1.91-kilos with 13.3-inch diagonal High-Definition  HP LED BrightView Widescreen Display and a lightweight,  brushed aluminum chassis in “modern argento” that makes it easy to carry the HP Pavilion dm3 virtually anywhere, anytime. Price: INR 58990/- (approx.) including taxes.

HP Pavilion dm1 series:

HP Pavilion dm1 is an affordable ultra-mobility device with almost one day computing. Featuring a larger screen and up to 9.75 hours of battery life for day and night, less than 1.5kg weight, ultra –low voltage processors, HP offers you the perfect ‘thin and light’ notebook for all day computing when in the office, at home, or on the go. The HP Pavilion dm1 has 11.6-inch diagonal High-Definition LED BrightView Widescreen Display. and 92% full-size keyboard with one-touch launch keys and Action Keys, Touch Pad with dedicated vertical Scroll Up/Down. Work or play, it’s the perfect companion PC for looking at photos, playing music, emailing or surfing online. Price: INR 38500/- (approx.) including taxes.

HP Mini by Studio Tord Boontje : Unique designer editions offer personalized mobility to uber-cool and chic users

HP’s partnership with world-renowned Dutch industrial designer, Tord Boontje, follows the successful collaboration with fashionista, Vivienne Tam, and is the next step in HP’s strategy to align with leading designers who have a unique point of view on design and technology.

The HP Mini by Studio Tord Boontje breaks new ground with the industry’s first three-dimensional (3D) PC surface technology – HP Imprint 3D. This technology brings a unique depth and effect to Boontje’s pattern of flora and endangered animals that unravels onto the palm rest and touchpad of the notebook.

With a starting weight of 1.06-kilos and measuring just over one-inch thick, the HP Mini by Studio Tord Boontje features a 10.1-inch mercury-free LED display and 92 per cent full-size keyboard that make it the perfect travel companion. It offers a personalized experience as users can choose from 15 wallpapers and special icons designed by Tord Boontje, plus a customized Stardock MyColors™ desktop theme and custom screen saver for a truly personal experience. 6-Cell Lithium-ion battery that delivers up to 8 hours of battery life.  Price: INR 23500/- (approx.) including taxes.

The ultra-slim HP ProBook 5310m Notebook PC : Executive Chic Personified

Designed for mobile professionals, the HP ProBook 5310m starts from 1.72-kilos and measures 0.93-inches thin. It sports a 13.3-inch diagonal LED high-definition display and offers a standard voltage processor for maximum performance. This stylish notebook also combines durable, black anodized aluminum with a magnesium frame wrapped in soft touch paint that impress not only with its sophisticated design at an affordable price, but  with unrivaled performance in a thin and sleek notebook.

With the HP ProBook 5310m, mobile professionals no longer need to sacrifice performance to achieve great battery life. The HP ProBook 5310m is ideal for computing tasks such as, e-mail, calendar and office applications and provides the ability to view high-definition (HD) content, consume and create content, and access the Internet.

HP is also committed to the environment and to reducing the use of BFR/PVC in its products as quickly as possible. The new HP ProBook 5310m represents a positive step in that direction. This product will be available in a BFR/PVC-free configuration that reduces the use of these substances of concern. Price starting from INR 60000/-