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Goomo acquires B2B vehicle rental website WagonBee

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Goomo, an omnichannel travel tech firm has announced the acquisition of WagonBee, the Noida based B2B vehicle rental website. The details of the acquisition were not announced by both the companies.

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Varun Gupta, CEO, Goomo, said, "The acquisition of WagonBee will help Goomo add road transportation services to its list of offerings, and further drive the brand’s promise of delivering end-to-end travel solutions to customers. Over and above this, the acquisition further reiterates our constant endeavor to build our overall tech competencies and develop the best technology-driven travel platform in the country."

WagonBee, which has a footprint of over 40 cities across India enables potential customers to rent a vehicle of their choice from over 5,000 registered vehicles provided by 350 plus verified vendors.

Navneet Misra, Co-Founder, WagonBee said, “The Indian car rental market is estimated to be around 15 to 18 billion USD and is expected to grow at 17 to 20 percent year-on-year. However, only about 10 percent of this market is organized and the rest is managed by several smaller operators. WagonBee and Goomo are a perfect synergistic match given the similarities in our understanding of this fragmented market. We share a common vision of how this space can be organized better via apt solutions for our partner vendors as well as customized offerings to meet the evolving customer needs.”

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