Google bringing faster mobile search option in India this month

BANGALORE, INDIA: The low mobile internet speed is a big concern for the smartphone users in India. A slow mobile connection can really hold things up for you, if you were looking for some information quickly and got stuck with the limited speed of your connection.

It takes around 7 seconds in loading sites on your mobile, if you are using a patchy 2G connection. According to Google, since there are “over 200 million Indians accessing the Internet from a smartphone, even if users spend 1 second a day waiting for a page to load, that adds up to more than two and a half years of people waiting, every day!”

To solve this problem, Google is working on to bring you a faster and lighter version of the search interface to speed things up for you. The feature is available in Indonesia, but in the end of June Google will start rolling out this feature in India also.

Users will see these pages only if Google has detected that they are on a slow network connection in a country in which it provides the transcoding feature for converting webpages into a version optimized for slow networks.

Pages will not be transcoded if the user is on a fast network.

Google has not named this feature, but the feature will redirect mobile search users who are on very slow connections automatically to lite version of the landing page.

Hiroto Tokusei, Product Manager, Google India in a blog post shared that these optimized pages load 4x faster than the original, use 80 percent fewer bytes, and increase page views by 50 percent.

Pages are currently transcoded for searches from the Chrome browser and the Android browser (version 2.3+).

But if you still prefer to see the original page, you can choose to opt out easily.