flyKicks software out to woo techno-savvy kids

CHICAGO and DENVER: Firefly Mobile, one of America's designer, developer and manufacturer of innovative technology-based mobile products for kids and tweens, and Avanquest, a global developer of personal and professional software, have jointly announced the debut of flyKicks software for the new Firefly Mobile flyPhone. The flyKicks software, included free with the flyPhone will facilitate users with unprecedented ability to customize and personalize their phones by giving them the ability to create their own unique ring tones, wall papers and slide shows all for free and to share them with their friends.

flyKicks(TM) is a customized version of Avanquest's Mobile PhoneTools software. flyKicks provides unsurpassed customization and entertainment options for tween users of the flyPhone. flyKicks is also the portal to the flyStore, which features a wide array of downloadable to purchase games, music, ring tones, wallpapers and video from leading tween content suppliers parents trust.

The flyPhone(TM) is designed with a patent pending electro-luminescent keypad that automatically morphs to game controller, MP3 and video controller or full numbered keypad based on the flyPhone feature being used. In addition, the sleek, lightweight handset design will appeal to technology and fashion savvy tweens.

"We are thrilled to be entering a new market," said David Wright, president, Denver based Avanquest OEM Division. "Firefly Mobile's proven strength in mobile solutions for kids and tweens coupled with Avanquest's innovative technology synchronize very well and allows us to reach an underserved segment of the market."

"Avanquest has developed powerful and highly intuitive tools that let tweens create personalized content for their phone," said Patrick Marry, CEO of Firefly Mobile. "We are thrilled to be able to bring these innovative and industry leading capabilities to our MVNO subscribers through our flyPhone(TM)."