Flipora seeks $30 million in funding for social discovery network

INDIA: The popular website discovery company, Flipora, announces today that it has crossed the 25 million user mark and is rapidly approaching 30 million international users. Flipora is a web-based recommendation engine that suggests websites to users personalized to their interests.

The recommendation engine uses machine learning to intelligently infer a user's interests based on their web-browsing history and Facebook activity. The web is the world's largest knowledge base, and Flipora's goal is to categorize the world's knowledge and recommend it to users based on their interests.

"This has been an exciting, record breaking year for us, and user-growth is only part of it," says Jonathan Siddharth, Flipora's co-CEO. "Flipora's user base has been almost doubling every year. We have also recorded an all-time high in new user registrations, with over 100,000 new registrations in a single day. This is a huge milestone. This is also the year we made the Top 10 list of social media sites for sharing, alongside Facebook, Twitter, and LinkedIn."

Flipora's personalization and recommendation engine analyzes 100 million websites each day, roughly 25 times the size of Wikipedia. The service monetizes through the inclusion of ads, and has been profitable since late last year with revenues growing at a rapid pace.

Flipora's co-CEO, Vijay Krishnan, says: "We take a long-term view to building our company and product, which translates to a focus on having a scalable business model alongside a great product and user experience. We expect to end the year with over 50 million users and to continue scaling our rapidly growing revenues. It's exciting times ahead."