Find a partner, get a job

NEW DELHI: Monster India (www.monsterindia.com) has announced an exclusive strategic alliance with Shaadi.com (www.shaadi.com). As part of the alliance, Monster India will host Shaadi.com's job channel and drive job seekers to the hosted site with banner advertisements and an exclusive career newsletter to their subscribers.





"The relationship is a demonstration of the synergy between the job seeking audience on Monster and those seeking life partners on Shaadi.com. In reaching out to the diverse audience on Shaadi.com we will deliver a wide-ranging talent pool to employers and help the job seekers reach out to some great opportunities in the market," said Monster Asia president and MD, Arun Tadanki.





President and CEO of People Group (owners of Shaadi.com) Anupam Mittal said, "By helping people find a life partner Shaadi.com addresses one of the most important decisions in their life. This alliance is an extension of the same philosophy and helps us also be a part of another important life decision — the right career choice. Monster's global career network ties in well with our global member base, making it the career partner of choice for us."





According to a Nasscom report, besides email, jobs and matrimony will be the top reasons behind increased Internet usage in 2005. Tadanki pointed out, "The similarity between the target audience of Monster and Shaadi.com notwithstanding, the alliance is a great way to leverage the online strength each other have."