Experian intros new database platform

COSTA MESA, USA: Information services company Experian today launched BizSource, its new commercial database, and TrueSearch, an advanced search and match technology designed to provide accurate information of small business.

BizSource and TrueSearch provide clients with comprehensive credit history in one business view record, increased matches on inquiries, improved file depth and accuracy, match quality that continually improves over time, improved ability to blend commercial and consumer data for small businesses and easier integration of new data, resulting in quicker product innovation , an Experian statement said.

The BizSource provides clients with thorough and accurate small-business information available and enables clients to maximize their small-business relationships by managing risk while reducing research time. TrueSearch provides persistent tracking of a company to deliver a complete view of the business over time. This provides an accurate picture of the business rather than in fragmented pieces.

“The launch of BizSource is the culmination of nearly two years of research and development based on feedback from our client community. The result is a revolutionary new database platform that offers a tremendously enhanced client experience,” said Marc Kirshbaum, president, Experian’s Business Information Solutions group.