Enterprise Mobility mkt to exceed US$168.8 billion

CALIFORNIA, USA: The recent turmoil in global economy impacted many businesses and regardless of noticeable decline in business growth, several companies chose to invest in mobile infrastructure to reap dividends in later stages, according to a new report by Global Industry Analysts, Inc.

According to the analyst firm, the demand for enterprise mobility remained more or less intact during the recession despite some cost cutting programs implemented by organizations. Companies remained focused on maintaining or increasing their mobility support level. Large organizations enhanced their year-over-year mobility spend as a proportion of total IT budgets to a significant extent.

The firm said that Europe represents the largest market for enterprise mobility in the world, as stated by the new market research report on Enterprise Mobility The European enterprise mobility market is projected to cross the $50 billion mark by the year 2012.

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In the European enterprise mobility market, Mobile SFA represents one of the largest application segments growing at a significant pace. Growth of Mobile SFA in the region is being driven by factors such as enhancements in mobile device capabilities, primarily in the form of processing power and memory; the utilization of architecture standards such as .NET and J2EE; and customers’ inclinations towards industry-standard architectures such as Service Oriented Architecture (SOA).

Growth-wise, the Middle East is projected to be the fastest growing regional market for enterprise mobility, with a CAGR of more than 8.0 per cent over the analysis period. Increasing mobile workforce population in the region represents the key factor driving growth in the Middle East enterprise mobility market.

In terms of revenue categories, Mobile Voice represents the largest category for enterprise mobility in the world. However, with growth in other enabling categories such as applications, enabling software, hardware, mobile data, and systems integration, the share of mobile voice is likely to decline in the coming years. On the other hand, applications represent the fastest growing revenue category for enterprise mobility, growing at a compounded annual rate of more than 25 per cent over the analysis period.

Key players profiled in the report include AT&T Mobility LLC, Enterprise Mobility LLC, Good Technology, Hewlett-Packard Company, International Business Machines Corporation, iPass Inc., Motion Computing Inc., Motorola Inc., Nokia Corporation, Symbol Technologies, Notify Technology Corporation, Research In Motion Limited, SEVEN, Sybase Inc., Verizon Business, among others.