India's ed-tech startup, Byju’s is now a case study at the Harvard Business School that will be available for teaching purposes within and outside Harvard.
The study titled ‘Byju’s- The Learning App,' is authored by John Jong-Hyun Kim, a Senior Lecturer at Harvard Business School, and Rachna Tahilyani, Associate Director, Harvard Business School India Research Center and looks into the growth of the app and the impact it has had on students.
It also discusses how the startup combined content, media and technology to create a learning app for students across the globe. The app already has over 8 million downloads and more than 4,00,000 paid subscribers. You can use the app to prepare for a variety of examinations like K-12, IIT, IAS, GMAT etc.
“At Byju’s, our mission is to create personalised and engaging learning experiences for children. With technology as an enabler, we focus on developing learning programs that will cater to the unique learning requirements of every student in India and abroad,” said Byju Raveendran, founder and chief executive of Byju’s.
The news comes after the company managed to raise an impressive $30 million funding from Brussels-based family office Verlinvest in March. This followed a $15-million round by International Finance Corporation, the World Bank’s private-sector investment arm, in December.
Read more about other ed-tech startups in India here.