Dun & Bradstreet launches website for exporters

Yogita Kasture

 NAGPUR: Dun & Bradstreet India, to provide global visibility to

Indian exporters has launched a website exclusively for Indian exporters trying

to access markets worldwide called www.indianexportertregister.com

The website is expected to be a source of information for the international

buyer.

Dun & Bradstreet India is a subsidiary of Dun & Brandstreet

Corporation, the world's largest providers of credit marketing, purchasing and

decision support information.

The site is a result of strategic alliance between D&B and Export Credit

Guarantee Corporation of India (ECGC) claim their company representatives

Prashant Patker and Linus D' Souza while making a presentation on the site at

the meeting arranged by Exim Forum of Vidarbha Industries Association (VIA) at

Nagpur.

According to D'Souza, the website is an initiative by D&B to provide

Indian exporters, in the backdrop of fact that Indian exporters have a meager

share in the global trade. D' Souza contended that the website was not like the

fly-by night operators. The dotcom companies failed chiefly because they were

into trade. The site is expected to lend both visibility and credibility to

Indian exporters.

When it comes to prospecting buyers rely on credible names behind directors

and websites. D&B and ECGC are two credible names in their respective fields

that will enable trust and credibility to exporters, he pointed out.

The site will be an information source for Indian exporters on export market

analysis, trade agreements, trade promotions, shipping logistics, export related

news, export insurance, exporters e-guide, exporters encyclopedia, etc.

The registered exporters on the site will be given a DUNS (Data Universal

Number System) number, which is accepted worldwide and endorsed by multinational

Institutions. The number facilitates e-commerce.

Despite a slowdown in the Indian economy exports have grown tremendously. The

volume of exports from Nagpur Inland Container Depot which covers the entire

Vidarbha region and parts of Madhya Pradesh, grew to Rs 650 crore in last

financial year and this does not include air cargo and surface cargo which goes

to Mumbai by road. Putting together the total exports from the region could be

around Rs. 1000 crore but there is still potential for more.