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Dessange salons get styled up with Cloud

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Preeti
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SAN MATEO, CALIFORNIA: RingCentral, Inc., a cloud business communications provider, announced that Dessange International Inc., a major franchisor of Fantastic Sams and Camille Albane Hair Salons, opted to move its phone system to the cloud with RingCentral, replacing its legacy on-premise system.

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With RingCentral, the franchisor was able to integrate ten of its hair salons within one easy-to-manage cloud phone solution after years of wrestling with a complex, inflexible on-premise phone system that could only support one location.

The legacy phone system that Dessange used prior to RingCentral is commonly referred to as a public branch exchange or PBX. As per what is shared in the announcement, it was designed for an older era when employees came into one business location, communicated by landline phones and stopped communicating with customers when they left that location. The on-premise PBX was not designed for today's work world with mobile devices, multiple forms of communication and an increasing number of mobile and flexible workforces.

By moving its phone system to the cloud, as added, Dessange was apparently able to optimize communications by integrating multiple locations and devices within one phone system. With mobile device integration, RingCentral adds that it gives the thirty per cent of Dessange's workforce that is mobile the flexibility to use the RingCentral mobile app to make and receive work calls and text using their business numbers on their personal smartphones. RingCentral also says it increases productivity by making it easy for administrators and employees to manage the system and personal preferences via the mobile app or web portal without specialized technical skills or IT help.

"Until we started using RingCentral, I could not use our old on-premise PBX to integrate multiple locations within a single communications system," explained Linda Halbruner, the senior IT director at Dessange. "Additionally, I used to waste several hours a week fiddling with the convoluted system, often having to rely on a specialized technician to make simple tweaks such as changing the time or forwarding calls when a receptionist went on vacation. Now, with RingCentral, it only takes me a few minutes to add a new employee or extension to the system no matter where the salon is located. And best of all -- I can do it all remotely from my iPad."

RingCentral has also made a positive impact on Dessange's IT budget. "With RingCentral we're spending significantly less each month versus our old on-premise PBX and we didn't need to invest tens of thousands of dollars upfront in capital expenses," Halbruner added.