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Dell sets up Indian subsidiary

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CIOL Bureau
New Update

NEW DELHI: Dell Computer Corp said on Thursday it had set up a wholly-owned

subsidiary in India to directly sell its computers in the country, so far sold

through partners. "The company...is now in the midst of putting

infrastructure in place and completing all business, tax and other related

procedures...including invoicing customers in Indian rupees," the firm said

in a statement.

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Dell has invested around $2.5 million in its Indian operations, most of it

for sales and support infrastructure. Earlier, its products were sold through

local partners, notably Tata Infotech Ltd.

Dell will initially focus on its global customers, large corporations,

government agencies, educational institutions and software developers, all of

whom will be billed in Indian rupees.

Dell's President for the Asia-Pacific and Japan, Chip Saunders, told a news

conference that the company had no plans to set up a manufacturing facility in

India and would service its orders from its plant at Penang in Malaysia.

However, the company could consider tying up with local partners for sourcing

of components, Saunders said.

(C) Reuters Limited 2000.

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