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Follow UsBANGALORE, INDIA: IT systems major Dell today unveiled its new blade server offering called the PowerEdge M-series aimed at the enterprise data center segment.
The new range of blade servers and enclosures consume less power and delivers more performance per watt than competing products from IBM and Hewlett-Packard.
Built on Dell's Energy Smart technologies, the PowerEdge M-series claims to save on power and cooling costs while increasing server capacity.
Dell hopes to cater to the huge pent-up demand for blades from existing customers, said Pallab Talukdar, director, enterprise strategy group, Dell India.
Continuing on its green computing theme, Dell is also emphasizing on energy and power efficiency features that claim to consume 19 per cent less energy than HP and 28 per cent better performance per watt than IBM.
The company is also touting its new offering as the ideal platform for virtualization that would enable customers to consolidate data center operations and improve utilization.
Globally, tech spending on blade servers is on the rise and Dell aims at capitalizing this opportunity. The M1000e blade enclosure can support up to 16 dual-socket blades; and both Intel Xeon and AMD Opteron based blade server options are available.
The M1000e blade enclosure is priced at Rs 3,11,948 while the blades are available at a starting price of Rs 96,148.
Dell currently holds around 20 per cent share of the Indian server market. However, its share in the Indian blade server market is still very small.
The company is targeting its new blades at mid to large enterprises that have data centers in India.
Part of the software stack and the management console for the new product were developed at Dell's facility in India.
In response to a query, a Dell spokesperson refuted some media reports of Dell shutting down its hardware design center in India.
"Dell is phasing out its R&D on hardware design and is moving to increase work on software and testing efforts in India as part of its strategy," she said.
Dell's R&D center in Bangalore has around 500 engineers.
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