Cyberstar ties up with Wipro

BANGALORE, INDIA: Cyberstar Infocom Pvt. Ltd, a distributor of IT peripherals, networking products and components in India and SAARC, today announced that it has entered into a partnership with Wipro Infotech for distribution of their wide range of servers, laptops and PCs.

Wipro Infotech, part of the Wipro group, is a strategic IT partner for companies across India and the Middle East, offering integrated IT solutions. Wipro continuously innovates its product lines and its products are completely RoHS (Restriction on use of Hazardous Substances) compliant, said a press release.

Cyberstar will be distributing the entire range of Wipro’s products, including desktops, laptops and servers.

Speaking about the partnership, Raj Rathi, the founder and managing director of Cyberstar said, “We are extremely proud to announce our partnership with Wipro Infotech. Our relationship with Wipro will help us to achieve our objective to get into Laptop and PC business in a big way. We will work with Wipro very closely to grow their business in our channel.”

Commenting on the occasion, Ashok Tripathy, general manager and business head, Wipro Systems and Technology, said, “In our endeavor to maximize reach and visibility in the addressable markets, we use a hybrid mix of sales channels. The distribution-reseller-retail channel is an integral part of this go-to-market. We believe that our alliance with Cyberstar will not only help us increase our presence in unrepresented markets but would also open up the growing retail segment for our exciting line-up of lifestyle products."