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Follow UsThe project also aims at monetizing CyberMedia’s content through induction of emerging technology platform Kreatio and improvements, so as to offer next-generation features on multiple-media including the web, smartphones, tablets, and other digital devices.
The CyberMedia web properties are unique as they cater across the lifecycle of users seamlessly - from one who may be engaged in technology today, a few years later, or those setting up an entrepreneurial venture.
“We at CyberMedia have a proactive plan to place our readers and advertisers at the cutting edge of technology to offer seamless experience across multiple-media,” says Pradeep Gupta, chairman and managing director, CyberMedia group.
The CyberMedia sites will offer full interactivity to visitors enabling them to use, comment, recommend and forward the content, using a variety of social media tools, from any of its 12 publications in the Infotech, Technology, Telecom, Biotechnology, Outsourcing, Consumer Electronics and Entrepreneurship space.
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CyberMedia sites will have a contemporary look and feel, seamless search and discovery of relevant content across any of its web sites. Rich technology deployment will include investment in the best content management and monetization platform Kreatio. A single sign-on registration will allow readers to navigate, discover, curate and propagate content across all publications, on all platforms.
The project is being driven by a cross-functional team with a dedicated development team. Inputs from readers and advertisers following extensive discussions will also be fed into build cycle.
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CyberMedia is working with a specialist firm using a state-of-the-art software package retailing for over US$ 1 million. The engagement is for a period of three years beginning June 2011.