NEW YORK, USA: Cross-Tab Marketing Services announced the commercial launch of Livewire, a cutting edge multi-device reporting and data analysis tool under the ctOS (Cross-Tab Optimizer Suite) umbrella. ctOS is a new age "operating system" for market researchers.
Livewire has been developed on multiple platforms - HTML5, Android and iOS to provide users with seamless and anytime access to live data. It integrates with various, industry-standard platforms, such as Confirmit, Dimensions, Askia, etc. to provide rich and intuitive real-time reports on live surveys.
Users can use it to track in-field project progress, create custom dashboards, monitor key survey metrics and download or export data in real time.
Unique interactive features place users right in the middle of action where they can monitor online field progress, set up alerts, download data, look at data trends from past waves and interact with the project managers through the same application.