Runo raises $5,00,000 in Pre-Series A from Unicorn VEN

A call management CRM Runo, with a complete SIM-based Calling Solution for outbound and sales teams, has raised $5,00,000 in a Pre-Series A round led by Unicorn India Ventures. Runo has recorded a monthly run rate of Rs 25 lakhs in the last 12 months and expects to reach an APR of $2 million by April next year.

It delivers a full-function Call Management CRM suite utility service with an in-built mobile app. Runo plans to use the funds raised for the product roadmap and expand to the Middle East, SEA, and US markets in a phased manner.

Runo delivers the functionalities of a full-function Customer Relationship Management suite, all built into a mobile app, with products ranging from call management, sales CRM, collection CRM to POS CRM.

As per the industry sector and the specific services offered by each business, customers can customize its features. From Business calls to emails to meetings. It can track every interaction and every prospect till closure along with real-time management reporting.

Currently serving 300+ paid clients, particularly SMEs with main sectors that include—Automobiles, Edutech, Health-tech, Real Estate and Financial Services. Runo is transforming the Calling, Field and Sales process by shifting the desktop culture to an efficient desk less culture.

Anil Joshi, Managing Partner, Unicorn India Ventures, says, "We invested in Runo due to the considered solutions and services it provides to the businesses. The CRM app is easy to use and the built-in tech makes it easier for team managers to track progress along the way. This can potentially disrupt the telecalling market. The business model doesn’t need huge marketing spends and their growth curve shows immense potential.”

Runo, a SIM-based call management CRM, is a new concept. There is no major competition in the same space. It provides simple API integration and complements both CRM and cloud telephony.

Rajsekhar Pattnaik, Founder & CEO Runo, says, "What differentiates us from others is our easy-to-use user interface, ease of work from home and track team's performance virtually. We believe our services are at par with the businesses which are affordable yet powerful. Our CRM app is loaded with features ideal for telesales, tele calling and call centres. From business calls to meetings to emails, we track every interaction along with every prospect with closure to real-time management reporting. We have witnessed a huge acceptance from businesses across sectors and believe that India is a high potential market for us. This fund raised is a stamp of UIV faith in us as we continue to register growth across different sectors. It will help us scale and expand in international markets."

According to Fortune Business Insights, the global customer relationship management (CRM) market is projected to grow from $58.04 billion in 2021 to $128.97 billion in 2028 at a CAGR of 12.1% during the 2021-2028 period.

About: Unicorn India Ventures

Unicorn India Ventures is a Mumbai-based early-stage fund house started in 2015 by Anil Joshi and Bhaskar Majumdar. It has also launched a UK India cross border fund for funding UK startups looking to enter India.

From its first fund, UIV has invested in 18 companies like Inc42, Sequretek, Pharmarack, Genrobotics, NeuroEquilibrium, SmartCoin, Open Bank, Open App to name a few. Unicorn India has also announced Fund II. That has launched a fund of Rs 300 crore in 2019 and invested in 16 companies so far.

About: Runo

Founded in 2018, Runo’s founding team comprises Rajsekhar Pattnaik and P.V. Vamsi. Runo provides a call management CRM solution. The application offered by the company provides a sim-based calling solution with call tracking, call recording, team live status and analytics as its principal features.