Consumers to spend $6.2 bn on mobile app stores in 2010

A Gartner study says that consumers will spend $6.2 bn in 2010 in mobile application stores while advertising revenue is expected to generate $0.6 bn worldwide.

The firm has forecast worldwide downloads in mobile application stores to surpass 21.6 bn by 2013. It has also estimated that free downloads will account for 82 per cent of all downloads in 2010, and will account for 87 per cent of downloads in 2013.

Revenue for downloads from mobile application stores was more than $4.3 bn last year and is expected to grown to $29.5 bn by the end of 2013. It includes paid-for applications as well as advertising on free applications, which is expected to generate about 25% of application stores' revenue by 2013.

To read further, click here