Comviva partners with Adaptive Mobile

NEW DELHI, INDIA: Mobile value added service player Comviva announced that it has engaged AdaptiveMobile, a mobile security company, to provide network-based web and message content filtering solution.

Manoranjan Mohapatra, CEO, Comviva, said, "With the ever increasing spam messages from unregistered telemarketers, mobile users are tired of unsolicited/pesky text messages. Therefore operators need to continue to focus on keeping the SMS channel clean to protect users from unwanted messages. With this collaboration Comviva will integrate AdaptiveMobile's message content filtering solution with its SMS platform and web content filtering solution with its Mobile Data platform."

The web and message content filtering function will allow service providers to perform a complex assessment of the content of messages and data, looking for specific text combinations or even the content type (music and picture files). AdaptiveMobile's content filtering techniques will add another element of control over spam to further manage unwanted messages and operators will have the most comprehensive solution for identifying and preventing fraudulent SMS/MMS and spam, says a release.

Brian Collins, CEO, AdaptiveMobile, said: "Text messaging, the most widely used mobile data service today is under attack with SMS spam, spoofing and other SMS-related scams and network congestion has become a major concern for service providers. We trust this integrated solution will help them address their network security problem and help them grow their revenues."