COMPLETExRM’s success leads to new funding

By : |October 6, 2008 0

SALT LAKE CITY, USA: In a move that reflects COMPLETExRM’s continued success and ability to meet strategic and tactical goals, the company today announced that it has received a second round of funding. Not only has the company’s initial investors contributed, but FranklinCovey has opted to take advantage of the opportunity to join in with a strategic investment.

The B round of funding will enable COMPLETExRM to strategically and tactically continue its aggressive marketing and sales plans as well as build a channel program.

Last September, COMPLETExRM and FranklinCovey launched PlanPlus Online by FranklinCovey, an online planner, organizer and contact manager and Enterprise 2.0 CRM solution for SMB built on its xRM Foundation and PlanPlus Online sales, which also includes CRM functionality and process management. The results of this launch have been so positive that FranklinCovey has also made a strategic investment in COMPLETExRM. 

“We are pleased FranklinCovey has contributed as a strategic investment partner,” said Donald L. Lucas, Chairman of the Board at COMPLETExRM. “Our CRM technology has found an ideal partner in FranklinCovey’s strong planning and productivity methodology and installed customer base. We believe that their strategic investment will allow us to expand our joint developments even more rapidly as we move forward with our new functionality and programs that leverage the technology in PlanPlus Online.” 

The PlanPlus Online product offerings allow SMBs to dynamically extend traditional Customer Relationship Management (CRM) functionality through an inexpensive and flexible Software-as-a-Service (SaaS) foundation to a variety of business transactions, allowing them to fulfill everyday business goals in a much more profitable and productive fashion. 

Studies show that only one in five people begin the day with a plan of which only 37 percent prioritize these tasks. These same studies show that those that do apply a planning process and prioritize tasks on average get better business results based on execution and priorities. 

COMPLETExRM was founded with a strategic plan and priorities that include: 

Launching a new CRM technology foundation, the xRM Foundation, which helps individuals and organizations solve real business problems while leveraging dynamic relationship management intrinsic to CRM. 
Partnering with a company that could provide a proven methodology for executing and achieving business results. COMPLETExRM found this partner in FranklinCovey, combining Technology with Methodology. 

“We continue to see tremendous growth and demand for CRM solutions that enable companies to not only manage their dynamic transactions but to adjust to the new business needs of dynamic relationships,” said Bob Neeser, president & CEO of COMPLETExRM. “The additional funds we’ve raised will enable us to continue driving our strategic and tactical marketing and sales activities, as well as continue developing a channel program.” 

“The decision by FranklinCovey to strategically invest in COMPLETExRM was an important one,” said Jeff Anderson, Senior Vice President of Product Management at FranklinCovey Products. “In addition to its technology, COMPLETExRM has proven itself time and time again by consistently attaining strategic milestones while delivering on its promises to get its product to market. And, the PlanPlus Online product line is having such a tremendous influence on the way SMBs manage and access their information for increased business results.”

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