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Cell phoners bidding farewell to fixed lines

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CIOL Bureau
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Peter Henderson

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SAN FRANCISCO: Caught in the headache of moving apartments, New Yorker Brian Moss put

off signing up for a new local phone. That was six months ago, though, and the 23-year-old

investment banker is glad he never bothered.

Joining a growing crowd of mobile youth tired of dealing with local phone companies

that they say treat customers like children, Moss gave up on his old-fashioned

"fixed-line" service provided by Verizon Communications.

"It's kind of an epidemic," says Moss, who estimates a fifth of a new crop of

employees hired at his company have no home phones. "You are never home. I am

available to take calls at home probably two hours per day. Even when I had a land line,

people called my cell phone," he says.

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For Internet surfers, who get all the access they need at work or have moved to

high-speed cable Internet, a local phone sometimes is not worth the hassle. Fixed lines

still dominate the telephone business -- but competing new technologies are starting to

show up on the radar of research firms. Already, Forrester Research estimates that

"new communications options" have displaced telephone service at 1.7 per cent of

US households.

In part, the growth of the alternative communications market reflects frustration over

the rising costs and service complaints linked to local phone service. Years of

deregulation have been a disaster, advocacy group Consumers Union said in a recent report,

noting that local phone charges had increased 17 per cent since deregulation six years

ago.

Long distance rates have fallen, but monthly fees leave many consumers shortchanged,

and major carriers are about to raise rates, Consumers Union says. The advocacy group

isn't happy with wireless service, either. It says many consumers cannot switch to

wireless phones because of price.

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But Kevin Walker, 24, who got used to making long-distance calls exclusively by

wireless phone while in college, doesn't have any big complaints about cell phones --

seeing the service as a basic part of his lifestyle.

"Essentially we are right at that cusp, that generation, where cell phones became

a primary necessity," said Walker. He leaves for work at 7:30 a.m. each morning and

returns about 7:30 p.m. A half hour later, at 8 p.m., the free evening and weekend minutes

part of his plan kicks in.

"I can use it 'til I'm blue in the face," he said. "If you call at the

right time it comes down to less than a cent a minute."

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Moss, whose company pays for part of his telephone service, says he speaks more often

for shorter periods of time now that he is all-wireless, encouraged by mobility and

discouraged by the relatively poor reception.

But Walker says the quality problems do not cut his short his long distance

conversations. "I'd say they last longer, because there is no worry about

price," he says.

Both says they were happy to leave stodgy local phone companies behind. "I've

never trusted land line services," Walker said. Cell phone providers compete more and

try harder, he says.

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Phone companies SBC Communications Inc. and Verizon Communications take exception to

cracks about local phone service, but spokesmen for both said they have customers who are

ripping out land lines. Not that it matters to their bottom lines -- both can catch

defectors with their huge wireless divisions.

Fixed line service isn't just facing competition from cell-phone-only customers.

Increasingly, "broadband," or high-speed Internet-based services also are

draining away telephone subscribers. Forrester estimated that mobile and high-speed

broadband combined will provide primary service for five million households by 2006.

The International Telecommunication Union estimated that there were 1.045 billion fixed

lines at the end of 2001, compared with nearly 1 billion mobile phones, and Forrester

forecast that in 2003 growing U.S. wireless revenue, at $66.6 billion, would overtake the

declining total of long-distance and local, seen at $17.5 billion and $40.6 billion.

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Broadband high-speed Internet would overtake long-distance two years later, Forrester

forecast.

Honey, internet for you!

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Broadband may get a boost before that, though, argues Net2Phone Inc., a

leader in technology which converts speech into data that can be carried over the

Internet, called Voice over Internet Protocol.

Net2Phone lets users call telephones from their PCs and also sells its services to

regular phone carriers, unbeknownst to their subscribers, says spokeswoman Sarah

Hofstetter.

She is part of a trial in New York that solves quality problems and a major problem

with Internet phones -- the inability to receive calls.

Net2Phone's trial service, which it hopes to sell to cable companies, gives users a

regular telephone number and a phone that hooks right into a cable modem, bypassing the

computer. The basic plan offers 250 minutes for $10 a month.

"When you take the PC out of the equation, the call quality goes up

significantly," she says. "The technology is there... I use it as my home office

phone line. Nobody ever asks me if I'm calling from a cell phone."

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