CeBIT inks MOU with iSPIRT

BANGALORE, INDIA: Hannover Milano Fairs India Pvt Ltd, the Indian subsidiary of the Global JV Company HMG (Hannover Milano Global), have announced its roadmap for the entry of CeBIT, the world's largest Business IT exhibition and conference, to India for the first time.

Achieving a significant milestone in this roadmap, HMFI has signed an MoU with iSPIRT, Indian Software Product Industry Round Table, to grow the software development industry in the country and encourage the right policy environment towards product entrepreneurship.

As a build up to CeBIT India in November 2014, the MoU between HMFI and iSPIRT outlines the efforts of the two entities towards achieving the following goals:

1. Engage with informed buyers from focused sectors to showcase India's Software Product Development capabilities to buyers

2. The internationalization of India as a Product Nation utilizing the CeBIT Global series of events as a platform. A focused, curated pavilion of several Indian Software companies will be showcased at CeBIT Germany, 2015, towards this end

3. These initiatives are also aimed at catalysing venture capital and private equity funding

Andreas Luttmann, general manager of Hannover Fairs International GmbH said: "We are looking forward to working with the team at iSPIRT to promote the role that India's Software Product ecosystem is going to play in the development of the Global and Indian IT economy. We believe that India's growing economy will propel an increase in local demand, and CeBIT India is an ideal platform to build both local and global opportunities in product development. Deutsche Messe is the benchmark for lead generation worldwide, and we are happy to launch India's first CeBIT in Bangalore, the country's IT capital."

Shekhar Kirani, founder circle member, iSPIRT and partner at Accel Partners: "iSPIRT welcomes CeBIT to India. We have no doubt that the potential that India holds in terms of software products is huge and is growing every day. Facilitating the interaction of buyers and sellers through a well-recognized brand like CeBIT is only going to create further traction and momentum in the market. We look forward to playing an active role in CeBIT and look forward to their events."

The well recognized international CeBIT show is slated to be a first of its kind Business IT and ICT show in India, dedicated to boost new business in the Indian IT & ITes market and create a platform for generation of new national and international business opportunities, drive new ideas, profitability & growth in India with an exposure to the International markets. The first CeBIT India will take place in 2014 at the Bangalore International Exhibition Centre, (BIEC)on Tumkur Road in Bangalore.

With the aim of showcasing New Perspectives in IT Business, India's first CeBIT will cover the key IT trends of Cloud Computing, Strategic Big Data, Enterprise Mobilily and Social Media.

"Over the next few months the HMFI team will focus on building key partnerships with Government and Industry bodies to build India's first CeBIT as a platform that serves the entire IT ecosystem from services to products. Historically, CeBIT has always served as a driver for opportunities bringing together the fields of knowledge, research and entrepreneurship to offer brilliant prospects for business development on national and international level." said Mehul Lanvers-Shah, Managing Director, Hannover Fairs