Advertisment

Carnaby launches fully integrated social media website

author-image
Abhigna
New Update

LONDON: Carnaby W1 has announced that the company has launched a fully integrated social media website, Carnaby.co.uk, a new on-line concept where the cultivation of fashion, lifestyle and food conversations has created a micro-platform for brands and independent shoppers.

Advertisment

Consumers can engage in real-time interactions with Carnaby's shops and restaurants, whilst browsing the latest news and events, promotions, prize draws and store information.

The Carnaby online experience is a representation of the destination. Liberated expression and creative thinking is celebrated and encouraged. For many of Carnaby's UK and international visitors, discovering where to shop, eat and socialise before they arrive is key. Live Instagram uploads; Facebook posts and tweets about people's Carnaby experiences bring the area to life.

Clare Harris, head of communications at Shaftesbury said: "Visitors are engaging with Carnaby shops, bars and restaurants directly and sharing their opinions and experiences with other consumers in real time. Sister has designed and built a website for the Carnaby village that fully integrates social media throughout all pages, facilitating and encouraging the increased demand for user engagement. Carnaby.co.uk is championing user generated content, enabling our tenants to engage directly with shoppers, introducing potential customers to their latest products."

The Carnaby area is bursting with entrepreneurs and independent thinkers, and its social community is becoming the ultimate spokesperson for this fashion forward destination and Carnaby is taking its digital future forward to ensure it delivers the ultimate shopping and lifestyle experience.

"We are a brand that likes to engage with our consumers in a creative and digital way. The new Carnaby website enables us to reach new audiences and generate more awareness for our brand and Carnaby Street store," explains Carnaby store Ben Sherman.