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Canon's great diamond loot offer

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CIOL Bureau
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NEW DELHI, INDIA: Canon India, leading complete Digital Imaging company in India, today rolled out its “Canon Great Diamond Loot” offer. This offer is in alliance with Surat Diamond Jewellery and  is valid on all Canon Inkjet All-In-One’s and Inkjet single function printers and will run nationally. The offer is valid till December 31, 2009.

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Under the “Canon Great Diamond Loot” offer, customers who buy the above mentioned Canon printers will get Rs. 5000 off on any diamond Jewellery purchased from Surat Diamond Jewellery. Canon’s focus this year is on the tier II and III markets and this offer is to reach out to customers in these markets.

Commenting on the special offer, V.P. Sajeevan, assistant director, Consumer System Products Division, Canon India said: "Canon’s CSP business is growing at a healthy rate and we are now poised as a strong No. 2 in the inkjet market. We at Canon aim at delighting our customers. This offer is just an attempt to make the bond stronger with all our customers. These markets continue to be the most crucial markets for Canon India. Surat Diamonds are authentic and famous for its quality which is why we partnered with them to give away quality diamonds at cheaper rates as a token of our gratitude. We value our customers and such offers are just another way to acknowledge our gratitude to them."

“We see a considerable growth in home and commercial printing segment and we aim at making this segment grow further this year. This promotional offer is designed to attract our customers and engage them for a sustained relationship,” he added.

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Sajeevan said, “Due to recession, customers have become very careful about their spending. Such an offer would give them reason enough to go ahead and buy the products as it offers diamonds in return.”

Canon marks the beginning of a new financial year by offering diamonds to its customers therefore delighting its customers one more time