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Boston's TD Garden gets Insight

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CIOL Bureau
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ARIZONA, US: Insight Enterprises, Inc. has entered into an agreement with Delaware North Companies – Boston, owners and operators of Boston's TD Garden, to serve as the “Official Technology Partner of the TD Garden” and a “Proud Sponsor of the Boston Bruins.”

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This would entail bringing broad experience in planning, implementing and managing state-of-the-art technology solutions that deliver a more interactive and engaging fan experience and broaden the flexibility, functionality and efficiency of today’s sports and entertainment venues. The partnership gives Insight exclusive naming rights of the "Insight Club Lounge," a hospitality area of The Premium Club at the TD Garden, along with an array of client hospitality and unique branding opportunities.

“We’re thrilled to partner with the TD Garden and sponsor the Boston Bruins,” said Dave Casillo, Sr. Vice President, Strategic Partnerships and Marketing for Insight. “Insight brings the expertise and experience to implement the state-of-the-art technologies that allow the TD Garden to continue to evolve the fan experience and improve operational efficiencies. This partnership also allows us to raise awareness of our extensive technology capabilities in both the Boston and Northeastern markets where we have a significant presence.”

“We are excited to partner with Insight as we continue to make significant investments in the fan experience, and provide the best possible atmosphere for our patrons,” said John Wentzell, President, Delaware North Companies – Boston and TD Garden. “Through Insight’s expertise, this upcoming season we will be installing a state-of-the-art digital signage network that maximizes fan engagement and interaction and provides an opportunity to distribute content for patrons, advertisers and sponsors alike.”