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NEW DELHI, INDIA: BlaBlaCar and IRCTC have entered into a advertising partnership to offer more travel options across India.
The partnership will enable BlaBlaCar to advertise its ridesharing services to IRCTC website users looking to book tickets for their city-to-city journeys.
The service allows users to choose co-travellers in a member community with declared identities and peer-to-peer ratings.
Raghav Gupta, India country manager, BlaBlaCar said, “We are delighted to partner with IRCTC. Our partnership will allow Indians across the country looking for last-minute travel options and those with wait-listed tickets to travel through car ridesharing. In a country like India where demand is higher than existing public transport infrastructure, BlaBlaCar provides a much-needed alternative to people for their city-to-city travel needs.”
BlaBlaCar is an eco- friendly ridesharing community and not an on-demand commercial driving service. Price per co-traveller is limited to a partial contribution towards the cost of the journey, and prohibits the car-owner from making a profit from the trip. The platform makes a per-passenger distance-based cost recommendation for every journey that is transparent.