Bing gains one percent of search market

BOSTON, USA: Bing again slightly increased the Microsoft share of the US search market in July to 9.41 percent from 8.23 percent in June according to analysis conducted by web analytics firm StatCounter.

The firm's research arm StatCounter Global Stats finds that Microsoft and Yahoo! combined took 20.36 percent of the market, up slightly from 19.27 percent in June. Google still commands the US market with 77.54 percent in July (78.48 percent in June).

Aodhan Cullen, CEO and founder, StatCounter said, "Bing continues to make slow but steady progress but the combined Yahoo! figures suggests that the deal announced last week will have to demonstrate major future synergies if it is to make any dent in Google's dominance."

The challenge for Microsoft and Yahoo! is even greater in the global market according to StatCounter analysis. Microsoft and Yahoo! combined took 8.77 percent of the global search market in July (8.45 percent in June).

Google still dominates the search market globally with 89.23 percent in July (89.80  in June). Data is based on an analysis of 1.006 billion search engine referring clicks (258 million from the US) which were collected in June and July from the StatCounter network of over three million websites.