AVG ventures to new areas of online security

BANGALORE, INDIA: AVG Technologies ,launched “AVG Family Safety,” a powerful yet easy-to-use application that helps parents protect their children online.

According to an online survey by Bullying UK, 43.5 per cent of respondents aged 11-16 have been bullied on social networks such as Facebook, Bebo, Myspace and Twitter. The onus is now on parents to take control and protect their children by preventing online abuse before it develops into a potentially harmful situation.

“At AVG we are aware that many parents are concerned they might not have the necessary tools to effectively protect their children from online threats. Parents need to feel safe in the knowledge that their children understand and are protected from web-based dangers,” said J.R. Smith, CEO, AVG Technologies. “With 'AVG Family Safety,' AVG is taking its expertise in security technology and expanding it to new areas of online protection for the modern family.

“Parents don’t want to feel like it’s a fruitless exercise trying to tell their children they can’t be online alongside their peers and involved in social networking,” said Smith. “Kids are early adopters of the latest ways to communicate — which arms them with technical skills but not the worldly awareness of threats and untoward behavior.”

“AVG Family Safety” acts as a virtual guardian for children, letting them roam freely online while ensuring they are protected at all times. It achieves this by allowing children of different ages to set up adaptable profiles that can be adjusted as the child gets older and as their digital behavior and habits change.

(Business Wire)