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Autodesk's portfolio leaning towards subscription model

States factors like simplified product management and deployment and lower upfront costs as good rationale for the shift

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Pratima Harigunani
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NEW DELHI, INDIA: Autodesk, Inc. has announced that new commercial seats of most standalone desktop software products will be available only by Desktop Subscription beginning February 1, 2016. Through these changes, Autodesk says it is continuing its transition to subscription-based offerings for its products, which provide customers a simplified product management and deployment experience, and makes it easier to introduce new tools and technology into the workflow with lower upfront cost and the ability to pay as you go.

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"How the world is designed and made is changing, and how software is delivered is changing as well. The companies that embrace these changes will lead their industries toward a more nimble, connected and richer future,” said Andrew Anagnost, Autodesk senior vice president of Industry Strategy & Marketing. "Our customers have long asked for greater flexibility and more value from their software investments. The shift to subscription allows Autodesk to deliver both, as well as an improved user experience and easier access to a broader portfolio of technology.”

Autodesk plans to continually innovate and improve Desktop Subscription products to more tightly integrate them with Autodesk cloud services and reduce file compatibility issues, it affirmed in the announcement.

Autodesk customers who have purchased perpetual licenses prior to February 1, 2016 will be able to continue to use those licenses, and customers on Maintenance Subscription will continue to receive corresponding benefits for as long as their subscription remains active. Autodesk will also continue to offer Cloud Services Subscriptions.

“With today’s announcement, we are giving our customers a full year to plan for these changes, and will continue to be transparent about our plans,” continued Anagnost. “Autodesk will be working closely with our customers and partners to ease the impact of these changes, and we are committed to making the transition as smooth as possible.”